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Top tips for perfecting your auction photographs.
2 mins

Top tips for perfecting your auction photos


If you’re all set to start selling and you’ve got your descriptions all set but you’re not sure where to start with your photos, then you’re in the right place! 

Photos can make or break an auction - when buying online bidders won’t be holding or looking at an item in person, so images are even more important.

You only have a short window of opportunity to grab someone’s attention and get them to hit that bid button, so make your lots stand out from the crowd with brilliant photos.

Here’s how to smash your listing photos:


- Take high resolution images.

- Have a blank or plain background.

- Take multiple photos from every angle.

- Ensure your photos are honest and clear. 

- Make your strongest image the first one you upload. 


- Don’t show body parts in your listing, like hands. 

- Have busy distracting backgrounds. 

- Try and avoid showing a mark/imperfection on your lot/s. 

- Only take one or two photos. 

Showing any defects or imperfections will help your potential buyers decide to bid and how much they’re willing to stump up! If your item is brand new and boxed, make sure this is clearly on display, and likewise if it’s used and has a couple of marks. Honest listings will encourage buyers to feel confident that they know what they’re getting and then the bidding can begin! 

Make sure that your strongest image is the first one you list so it’s the main image in the catalogue. The images should accurately represent the condition and be clear for people viewing on smaller phone screens as well as bigger laptop/computer screens.

If you’re photographing a pallet worth of goods then rather than taking an image of the side of the box, open it up and let people have a look at what’s actually inside! This can make all the difference to the results you achieve. 

A picture speaks a thousand words, so enhance your description with your images and you will have a great listing to get online for the world to see!

There is no limit to the amount of photos you can upload for a lot with William George, so don’t hold back. Head here to complete your listings now!